All our products are very simple to use because we want our users to have a very quick and easy experience. The three core values that lead us in everything we do are: We have our in-house studio with animators and designers and this is what we really do well.
Our unique selling proposition is that all of our eCards are animated. We also have the slideshows, a unique product that lets you take a bunch of photos and quickly create a slideshow with animation and music in the background. We have some niche products around it, such as invitations, but invitations are practically an eCards with event functionalities. Smilebox was founded in 2005 in Seattle and was acquired in 2012 by Perion Network, a publicly-traded company on NASDAQ and the Israeli stock exchange.įor 15 years, Smilebox has been clearly focused on one thing: eCards. I joined Smilebox last year, and what I’ve seen is a huge opportunity. I founded and sold a beauty boxes subscription startup and later served as Chief Revenue Officer at MyHeritage when we built the DNA product, which was the biggest effort of the company. I started my career at 888, an online gaming platform where I created a product called 888games. Most of my roles were around product development and marketing. For the past 15 years, I’ve been doing business in different positions for internet companies. Please describe your background as well as the story behind the company: What sparked the idea, and how has it evolved so far? In this interview, Smilebox General Manager Dan Mano explains what Smilebox is all about, and reveals some exciting new features for SMB’s. Smilebox is an online platform that lets you create beautifully animated greeting cards, invitations, and slideshows with just a few clicks of a button.
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